7 Steps to effective Product Photography

7 Steps to effective Product Photography

DIY Product Photography for Effective Ecommerce Sales High quality product photography is essential for apparel ecommerce and indeed ecommerce in general. For many customers, your images will determine whether or not they buy your product. Essential doesn’t have to...
Marketing in the digital age – the personal touch!

Marketing in the digital age – the personal touch!

The personal touch can often be overlooked in the digital marketing age It is often said, not only for marketing but in general, that simple is often best! With the growing dependence on the internet, digital marketing and automation it is easy to forget earlier and...
MailChimp Snap, Crackle & Pop!

MailChimp Snap, Crackle & Pop!

MailChimp Snap – Mobile Email Marketing App No, it’s not a new marketing campaign for Kellogs Rice Crispies but a new email marketing app from MailChimp! MailChimp Snap is a mobile app to help retailers communicate quickly and easily with their customers about...
Mobile commerce – the changing landscape in 2014

Mobile commerce – the changing landscape in 2014

Mobile eCommerce is growing at a rate-of-knots! But are retailers taking advantage of this next frontier for new customers and the opportunity for higher conversions? The answer seems to be a resounding no, or at least, not yet! The infographic below, analysing mobile...