by Rob Willox | Jan 17, 2018 | Mobile
Mobile Commerce is Driving Total Retail Sales Total retail sales in the UK was expected to increase by 4.2% in 2017 to £433.07 billion. It continues to grow, driven mainly by mobile commerce. eMarketer estimates UK retail mcommerce sales will rise by 14.2% between...
by Rob Willox | Jan 1, 2018 | Search Engine Optimisation
1. 32.5%: The average traffic share the first Google organic search result gets. (Chitika) SEO (search engine optimisation) is the primary means of achieving the number one spot in Google search results. Not all searches will result in your site or a page on your site...
by Rob Willox | Jun 11, 2017 | Search Engine Optimisation
Is SEO dead? People have been saying “SEO is dead” ever since it was suggested that it was possible to construct your website in a way that was ‘attractive’ to a search engine. It’s not dead yet! Every year brings fresh developments to the SEO industry...
by Rob Willox | Jun 6, 2017 | Search Engine Optimisation
Google’s Panda that is! The Panda algorithm was first introduced to help Google improve the quality of search results. Google’s objectives is returning the most relevant or best answer to an entered query. Panda did this by down-ranking low quality content. To...
by Rob Willox | Jun 2, 2017 | Conversion Rate Optimisation, Google, Search Engine Optimisation
Don’t throw your description away completely – it’s still a valuable asset! UPDATE: Way back in 2010 published the post below about the importance of the meta description tag in encouraging searchers to click-through to your site rather than another...
by Rob Willox | Mar 9, 2017 | Search Engine Optimisation
In a 2009 Google Webmaster video, Google’s then-head of web spam Matt Cutts confirmed that from a pure ranking standpoint, “it does help a little bit to have keywords in the URL”. There have been a number of debates over the years about the SEO value of having...