Tag Archives: seo

What should site bounce rate be?

What is your sites bounce rate? “Are you using any website analytics?” is not a question that you generally need to ask a new or potential client as it is easy enough to find out for yourself but it’s surprising just how many sites don’t! Even if Google Analytics is installed, asking, “What is your site’s bounce rate“, although a fairly … Continue reading

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Border Checks Row–Example of Google’s new freshness update!

The Freshness Update – Google’s newest algorithm change Google continues, in its opinion, to improve it search algorithm on the basis of providing the best and most relevant content to its customers, the general search public. In most instances they are small and incremental improvements that no-one particularly gets excited about but its recent updates, Panda earlier in the year … Continue reading

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Can cross domain canonical linking make a difference to content scraping?

Cross domain canonical linking now possible Although cross-domain canonical linking is now possible it was originally introduced to overcome the problem of duplicate content on one domain. Duplicate content is a topical issue particularly in light of the recent Google Panda algorithm update ostensibly designed to weed out content duplication sites of low quality. It was originally introduced to standardise … Continue reading

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9 tips to optimise your ecommerce site

The Get Elastic Blog published today a post entitled 5 Reasons Why Your Ecommerce Site Matters More Than Ever and highlighted 9 areas that can help ecommerce site owners maximise their online activity (see below). Online sales are growing faster than offline sale Delloitte’s forecast there will be a 14% increase in non-store sales. Non-store sales, in this context, includes … Continue reading

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Is SEO Spam? Google says No!

Does Google regard SEO as spam is a legitimate question particularly after the announcement they made only last week in which they stated that search terms would be encrypted for signed-in users. Lost keyword referral data Effectively, what that means is that both professional SEO’s and pro-active site owners would lose valuable keyword search referral data from upto 10% of … Continue reading

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Google Places – It’s changing face

New Look for Google Places Google announced last Thursday changes to the look and layout of their Google Places listings. More importantly they are dopping or, at least, relegating 3rd party reviews and mentions giving them a lower priority. It would appear they are giving reviews from Google account users a higher and more prominent role and have added more … Continue reading

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