How does your email marketing stats measure up? MailChimp is an industry leading email marketing platform supplier and sends out billions of email for clients every month. Email is delivered for more than two million users and lots of data is tracked. This study...
Email best practice and does it apply to everyone? HTML email marketing do’s but some don’t! We are constantly reminded and remind clients of what is regarded best practice particularly where html email campaigns are concerned. But, does it not apply to...
Track email campaigns with Google Analytics If you are not tracking the success of your email campaigns then you are missing a huge opportunity. Assuming that you do have Google Analytics installed (if you don’t then do it now!) you can measure the interest...
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