Tag Archives: long tail

RankBrain: four SEO tactics you’ll need to survive

What does RankBrain do?

RankBrain – Google’s AI relevance engine Google calls RankBrain when it’s in use, “the third-most important signal contributing to the result of a search query.” Google’s mission: to terminate any web pages from its results that don’t provide the highest-quality content and to find the most relevant answers for users. Now marketers who want to gain precious visibility on always-shrinking organic … Continue reading

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SEO’s Two Most Important Tactics

SEO’s Two Most Important Tactics

A recent blog post, titled as the above, on SiteProNews started out with the following paragraph It used to be a fairly accurate statement to say that SEO was a finite task. You executed some keywords, meta-data, and a few tricks of the trade, and then focused on your site’s products and services. Rankings fluctuated, but usually not erratically. and … Continue reading

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