by Rob Willox | Jan 27, 2012 | Advertising, Inbound Marketing
QR Codes double in use in 2011 Mobile technology provider Nellymoser reported in Adweek that 8% of magazine ads in December 2011 included an interactive quick-response or QR code compared to 3.6% in January. In a survey of the top 100 magazine titles throughout the...
by Rob Willox | Jul 23, 2011 | Advertising, Google, Search Engine Optimisation
New Look for Google Places Google announced last Thursday changes to the look and layout of their Google Places listings. More importantly they are dopping or, at least, relegating 3rd party reviews and mentions giving them a lower priority. It would appear they are...
by Rob Willox | Jun 28, 2011 | Advertising, Ecommerce, Inbound Marketing, Social Media
QR Codes – good for something, then! In an earlier post, entitled QR Codes: What good are they?, I listed a number of ways that businesses could utilise QR codes to help generate interest, leads and eventually, sales. For those who were maybe unsure of what they...
by Rob Willox | May 26, 2011 | Advertising, Analytics, Ecommerce, Security, Web Design
New Laws for the use of cookies that store online user information May 26th 2011 marks the date when new rules, the EU’s Privacy and Electronic Communications Directive, governing the use of cookies by websites comes into force in the UK and across Europe. (See...
by Rob Willox | May 20, 2011 | Advertising, Inbound Marketing, Social Media
100 Awesome Marketing Stats, Charts and Graphs Compiled by Hubspot Inbound Marketing they confirm the growing importance of inbound marketing technologies and platforms for today’s businesses both large and small (see slideshow below). Traditional Marketing...
