by Rob Willox | Dec 30, 2011 | Ecommerce, Social Media
The psychological drivers that influences Ecommerce buying decisions Analysis of psychological drivers influencing online buying behaviour and decisions. Identifying and knowing what factors are important in the buying cycle and those that can have a positive...
by Rob Willox | Nov 2, 2011 | Ecommerce, Search Engine Optimisation
The Get Elastic Blog published today a post entitled 5 Reasons Why Your Ecommerce Site Matters More Than Ever and highlighted 9 areas that can help ecommerce site owners maximise their online activity (see below). Online sales are growing faster than offline sale...
by Rob Willox | Aug 21, 2009 | Ecommerce
OFT is to investigate ecommerce and behavioural targeting The Office of Fair Trading (OFT), the UK consumer protection watchdog, has indicated that it will investigate internet advertising techniques and online pricing tactics that mislead consumers. As part of its...
by Rob Willox | Jun 24, 2009 | Ecommerce, Security
Reputation not Price! Of those surveyed only 26% said price was most important factor. 28% of more than 1,300 online users surveyed by Webcredible said that, despite the recession, reputation of the retailer was more than price when buying online mainly because of...
by Rob Willox | Oct 5, 2015 | Ecommerce
DIY Product Photography for Effective Ecommerce Sales High quality product photography is essential for apparel ecommerce and indeed ecommerce in general. For many customers, your images will determine whether or not they buy your product. Essential doesn’t have to...
