by Rob Willox | Sep 8, 2014 | Inbound Marketing
So, why should you blog? Being in the web design and optimisation business, my first question when meeting a new potential client is “Why do you want a website”? The answers can be wide and varied but many are very similar to “Well, you need one these days, don’t...
by Rob Willox | Jun 22, 2014 | Inbound Marketing
It’s still marketing, Jim, but not as we know it… The Internet turned Marketing up-side-down! The Internet has changed the marketing landscape or more accurately, business and consumer shoppers, have changed it and turned internet marketing up-side-down!...
by Rob Willox | Jun 19, 2014 | Inbound Marketing
Why target the Long Tail! The simple answer is there is whole lot of hidden value in your long-tail search results. Probably more than you think! What is Long Tail SEO? As site owners we would all like to get all the visitors needed to be successful using the most...
by Rob Willox | Feb 22, 2013 | Ecommerce, Inbound Marketing
Mobile browsing is growing but will it make a big impact on ecommerce? There is no doubt that mobile devices are being used to browse the internet more and more. But the jury is still out, as far as I’m concerned, when it’s stated that mobile, in the form...
by Rob Willox | Dec 3, 2012 | Inbound Marketing
Social Media lessons have yet to be learned, it seems! Recent research conducted by Pitney Bowes Software of adult internet users and marketing decision-makers in the US, UK, France, Germany and Australia, and reported in eMarketer, has confirmed what has been a...
by Rob Willox | Nov 29, 2012 | Inbound Marketing
The importance of Local Reviews on Your Reputation and impact on your business A recent blog post on Convince&Convert painted a picture of a seemingly successful small business providing good service and many happy clients, but… They find that leads are drying up...
