Author Archives: Rob Willox

About Rob Willox

Inbound Marketing and SEO professional working and living in Scotland. Owner of Search Marketing company, WebMedia Inbound Marketing dedicated to helping small businesses get more from the internet and improve their profitability.

Pinterest Analytics paves way for more business marketing facilities

Pinterest Analytics launched

Pinterest Analytics now available for business pages The door is opening for more marketing opportunities on the image curating and sharing platform Pinterest, earlier in week (Tuesday 13 March) announced the introduction of a suite of analytics giving business page owners insights about the performance of their pins. Pinterprised? Not really! The announcement is not wholly unexpected or a great … Continue reading

Posted in Social Media | 1 Comment

Google Glass – the future or what?

Google Glass

Augmented Reality or Replacement The Google product director, Steve Lee, says it brings communication closer to our senses and helps get it out of the way when it’s not needed! Hailed as a breakthrough it is scheduled for general release this year for everyone. You and I will be able to interact where, when and why we want to. That’s … Continue reading

Posted in Google | 2 Comments

The Mobile web is here and it’s not going away

ResponsivePlatforms

Mobile browsing is growing but will it make a big impact on ecommerce? There is no doubt that mobile devices are being used to browse the internet more and more. But the jury is still out, as far as I’m concerned, when it’s stated that mobile, in the form of smartphones, will overtake desktop or tablets where ecommerce is concerned! … Continue reading

Posted in Ecommerce, Inbound Marketing | 2 Comments

HTML5 – When will it take over the web development world?

HTML5 - new standard

HTML5 like Responsive Design is a hot topic HTML5, the new Web standard, has generated debate and discussion and shouldn’t be too surprising as Internet technologies have changed considerably since the late ’90s. A 2012 Kendo UI survey, “HTML5 Adoption Fact or Fiction: Developers Wade Through the Hype,” asked developers – those who are working directly with and are closest … Continue reading

Posted in Web Design | 1 Comment

Will 2013 be The Year of Responsive Design?

Mobile devices need responsive web design

2013 – Year of Responsive Design 2013 – Year of the Mobile They are not either/or predictions or indeed mutually exclusive! They are 2 sides of the same coin! With the continuing growth of mobile usage, be it smartphones or tablets, it is the expectation of users demanding a unified and consistent experience across all the devices they have and … Continue reading

Posted in Web Design | Tagged , , | 2 Comments

Email Marketing Benchmarking by MailChimp

MailChimp Marketing Software

How does your email marketing stats measure up? MailChimp is an industry leading email marketing platform supplier and sends out billions of email for clients every month. Email is delivered for more than two million users and lots of data is tracked. This study monitored hundreds of millions of emails delivered where campaign tracking had been activated and users included … Continue reading

Posted in Email | Tagged | Leave a comment