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Facebook: What are the benefits of a business landing page?

by Rob Willox | Apr 13, 2011 | Inbound Marketing, Social Media

Facebook Business Landing Pages boost Likes For most Facebook users with a business page the main objective is for business expansion through user/visitor engagement. Whenever a visitor lands on your Facebook page they are able to see, browse and also share your...

SEO: Bing search results continue to gain ground on Google

by Rob Willox | Apr 12, 2011 | Google, Inbound Marketing, Search Engine Optimisation

Bing powered search results gain ground on Google Until recently, although many SEO’s still considered Bing & Yahoo, they tended to focus and concentrate on achieving good search page rankings on the Google search platform. And, for good reason, in that it...

Google: Short Urls are fine for SEO!

by Rob Willox | Apr 12, 2011 | Google, Inbound Marketing, Social Media

What effect does Url shorteners have on your SEO? Since Google and other major search engines confirmed their increasing inclusion of social signals in their search algorithms there was and still seems to be some concern over the effect they might have on search...

The 10 important elements for landing page design

by Rob Willox | Apr 7, 2011 | Conversion Rate Optimisation, Inbound Marketing, PPC, Search Engine Optimisation, Testing

What are 10 important elements for website landing page design Not every page a visitor arrives at is the home page (and it’s the one you have probably spent most time getting right). Organic search results could send a possible customer to a page deeper into...

SEO: Have you had a bad experience?

by Rob Willox | Apr 5, 2011 | Google, Inbound Marketing, Search Engine Optimisation, Social Media

Was reading a blog post on the University of Salford SEO blog relating to the importance of SEO. It was written by a website owner who had had a bad experienced with their SEO expert and took one of the university’s seo courses. Posted a comment which on...

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